Keshavarz, P., Meftahizade, H., Toghraee, Mohamad javad, Fehresti-sani, M. (2023). Measuring the Supply Chain Performance of Guar (Cyamopsis tetragonoloba L.) as Medicinal and Industrial Plant in Iran. , 25(2), 315-330. doi: 10.52547/jast.25.2.315
P. Keshavarz; H. Meftahizade; Mohamad javad Toghraee; M. Fehresti-sani. "Measuring the Supply Chain Performance of Guar (Cyamopsis tetragonoloba L.) as Medicinal and Industrial Plant in Iran". , 25, 2, 2023, 315-330. doi: 10.52547/jast.25.2.315
Keshavarz, P., Meftahizade, H., Toghraee, Mohamad javad, Fehresti-sani, M. (2023). 'Measuring the Supply Chain Performance of Guar (Cyamopsis tetragonoloba L.) as Medicinal and Industrial Plant in Iran', , 25(2), pp. 315-330. doi: 10.52547/jast.25.2.315
Keshavarz, P., Meftahizade, H., Toghraee, Mohamad javad, Fehresti-sani, M. Measuring the Supply Chain Performance of Guar (Cyamopsis tetragonoloba L.) as Medicinal and Industrial Plant in Iran. , 2023; 25(2): 315-330. doi: 10.52547/jast.25.2.315

Measuring the Supply Chain Performance of Guar (Cyamopsis tetragonoloba L.) as Medicinal and Industrial Plant in Iran

Journal of Agricultural Science and Technology
Article 5, Volume 25, Issue 2, 2023, Pages 315-330    PDF (1.31 M)
Document Type: Original Research
DOI: 10.52547/jast.25.2.315
Authors
P. Keshavarz1; H. Meftahizade* 2; Mohamad javad Toghraee3; M. Fehresti-sani4
1Department of Management and Accounting, Industrial Management, Yazd University, Yazd, Islamic Republic of Iran.
2Department of Horticultural Science, Faculty of Agriculture and Natural Resources, Ardakan University. P. O. Box 184, Ardakan, Islamic Republic of Iran.
3Department of Agricultural Economics, Faculty of Agriculture and Natural Resources, Ardakan University, P.O. Box 184, Ardakan, Islamic Republic of Iran.
4Department of Management and Accounting, Business Management, Yazd University, Yazd, Islamic Republic of Iran.
Abstract
The integration of supply chain has always been a challenge for many companies. Despite the agreement on the strategic importance of supply chain integration, limited researches have been done on the relationship between supply chain integration and its impact on performance. In this study, sample size was 75 managers and experts from agriculture supply chain sector. Hence, interpretative structural modeling and structural equation modeling were used for analyzing the data (smart PLS). The results infer that the integration of marketing and supply chain management would improve supply chain performance through some factors. The results indicated Knowledge Management (KM), Human Resource Management (HRM), Information Technology (IT), marketing planning and supply chain planning are the most important indicators in improving Guar supply chain management. The Guar supply chain performance would be improved through the relationship between IT and HRM.
Keywords
Human Resource Management; Knowledge Management; Structural Equation Modeling; Supply Chain Management (SCM)
References
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